If you want people queuing at the door to work for you, here’s an idea…
If you want people queuing at the door to work for you, here’s an idea…
In my first company the biggest challenge I found was- by far- attracting staff & retaining them. I spent years obsessing over how to do it.
After countless interviews, hiring >30 people & iterations on my process, here’s what I’ve learnt to have great people jumping at the opportunity to join my company…
Make Them Want to Join Your Mission
I promote the mission more than the job itself, our job descriptions talk about our 5 year goals, the impact we want & in interviews focus on that before we go into the job spec.
For the candidate it’s connecting to their deeper desires & motivations before the needs we cover with our job, meaning they become excited to join the company & therefore likely to tell others about the exciting new job they’re going for.
It’s not just about the job—it’s about the vision.
We’re wired to want to belong to something greater than ourselves. Humans are tribal by nature, and your company is a tribe working toward shared goals. A clear vision and mission statement:
Inspires potential hires to join your journey.
Connects your team to a deeper purpose.
Keeps everyone focused and motivated during tough times.
This is why our Marketing Strategy Consults & Workshops always prioritise helping business owners define their vision and mission. It’s not just about marketing; it’s about tying your business to something meaningful—one that resonates with employees and customers alike.
Now, that’s the main thing I changed to get people queuing at the door to join my company, but many small actions play a big part in it too and it’s all part of how you Market to your dream team.
So, how effective is your Marketing? Take our 2-minute quiz to find out just how effective your marketing is…
If you want people queuing at the door to work for you, here’s an idea…
If you want people queuing at the door to work for you, here’s an idea…
In my first company the biggest challenge I found was- by far- attracting staff & retaining them. I spent years obsessing over how to do it.
After countless interviews, hiring >30 people & iterations on my process, here’s what I’ve learnt to have great people jumping at the opportunity to join my company…
Make Them Want to Join Your Mission
I promote the mission more than the job itself, our job descriptions talk about our 5 year goals, the impact we want & in interviews focus on that before we go into the job spec.
For the candidate it’s connecting to their deeper desires & motivations before the needs we cover with our job, meaning they become excited to join the company & therefore likely to tell others about the exciting new job they’re going for.
It’s not just about the job—it’s about the vision.
We’re wired to want to belong to something greater than ourselves. Humans are tribal by nature, and your company is a tribe working toward shared goals. A clear vision and mission statement:
Inspires potential hires to join your journey.
Connects your team to a deeper purpose.
Keeps everyone focused and motivated during tough times.
This is why our Marketing Strategy Consults & Workshops always prioritise helping business owners define their vision and mission. It’s not just about marketing; it’s about tying your business to something meaningful—one that resonates with employees and customers alike.
Now, that’s the main thing I changed to get people queuing at the door to join my company, but many small actions play a big part in it too and it’s all part of how you Market to your dream team.
So, how effective is your Marketing? Take our 2-minute quiz to find out just how effective your marketing is…
If you want people queuing at the door to work for you, here’s an idea…
If you want people queuing at the door to work for you, here’s an idea…
In my first company the biggest challenge I found was- by far- attracting staff & retaining them. I spent years obsessing over how to do it.
After countless interviews, hiring >30 people & iterations on my process, here’s what I’ve learnt to have great people jumping at the opportunity to join my company…
Make Them Want to Join Your Mission
I promote the mission more than the job itself, our job descriptions talk about our 5 year goals, the impact we want & in interviews focus on that before we go into the job spec.
For the candidate it’s connecting to their deeper desires & motivations before the needs we cover with our job, meaning they become excited to join the company & therefore likely to tell others about the exciting new job they’re going for.
It’s not just about the job—it’s about the vision.
We’re wired to want to belong to something greater than ourselves. Humans are tribal by nature, and your company is a tribe working toward shared goals. A clear vision and mission statement:
Inspires potential hires to join your journey.
Connects your team to a deeper purpose.
Keeps everyone focused and motivated during tough times.
This is why our Marketing Strategy Consults & Workshops always prioritise helping business owners define their vision and mission. It’s not just about marketing; it’s about tying your business to something meaningful—one that resonates with employees and customers alike.
Now, that’s the main thing I changed to get people queuing at the door to join my company, but many small actions play a big part in it too and it’s all part of how you Market to your dream team.
So, how effective is your Marketing? Take our 2-minute quiz to find out just how effective your marketing is…
If you want people queuing at the door to work for you, here’s an idea…
If you want people queuing at the door to work for you, here’s an idea…
In my first company the biggest challenge I found was- by far- attracting staff & retaining them. I spent years obsessing over how to do it.
After countless interviews, hiring >30 people & iterations on my process, here’s what I’ve learnt to have great people jumping at the opportunity to join my company…
Make Them Want to Join Your Mission
I promote the mission more than the job itself, our job descriptions talk about our 5 year goals, the impact we want & in interviews focus on that before we go into the job spec.
For the candidate it’s connecting to their deeper desires & motivations before the needs we cover with our job, meaning they become excited to join the company & therefore likely to tell others about the exciting new job they’re going for.
It’s not just about the job—it’s about the vision.
We’re wired to want to belong to something greater than ourselves. Humans are tribal by nature, and your company is a tribe working toward shared goals. A clear vision and mission statement:
Inspires potential hires to join your journey.
Connects your team to a deeper purpose.
Keeps everyone focused and motivated during tough times.
This is why our Marketing Strategy Consults & Workshops always prioritise helping business owners define their vision and mission. It’s not just about marketing; it’s about tying your business to something meaningful—one that resonates with employees and customers alike.
Now, that’s the main thing I changed to get people queuing at the door to join my company, but many small actions play a big part in it too and it’s all part of how you Market to your dream team.
So, how effective is your Marketing? Take our 2-minute quiz to find out just how effective your marketing is…
What does your vision mean to you? 💭
Where will it take you? 🚀
Come & tell us 🐼